Compounding Culture
Ideas and culture compound when you create the culture your business compounds with it. When Toy Story was released it was a hit. The movie led to sequels. It was spun off into a Disney on Ice show, a Toy Story musical, a new Buzz Lightyear film, two video games, a computer storyboard, toys selling 25 million units, a clothing line, and 9 different rides. One idea expanded into millions of additional dollars all because the intellectual property became a cultural icon. Creating culture ripples down to every part of your business.